Who We Are (When We Think No One's Looking)
CD-Audio
Publication Date: 09/09/2014
A New York Times Bestseller An audacious, irreverent investigation of human behavior and a first look at a revolution in the making Our personal data has been used to spy on us, hire and fire us, and sell us stuff we don t need. In Dataclysm, Christian Rudder uses it to show us who we truly are. For centuries, we ve relied on polling or small-scale lab experiments to study human behavior. Today, a new approach is possible. As we live more of our lives online, researchers can finally observe us directly, in vast numbers, and without filters. Data scientists have become the new demographers. In this daring and original book, Rudder explains how Facebook "likes" can predict, with surprising accuracy, a person s sexual orientation and even intelligence; how attractive women receive exponentially more interview requests; and why you must have haters to be hot. He charts the rise and fall of America s most reviled word through Google Search and examines the new dynamics of collaborative rage on Twitter. He shows how people express themselves, both privately and publicly. What is the least Asian thing you can say? Do people bathe more in Vermont or New Jersey? What do black women think about Simon & Garfunkel? (Hint: they don t think about Simon & Garfunkel.) Rudder also traces human migration over time, showing how groups of people move from certain small towns to the same big cities across the globe. And he grapples with the challenge of maintaining privacy in a world where these explorations are possible. Visually arresting and full of wit and insight, Dataclysm is a new way of seeing ourselves a brilliant alchemy, in which math is made human and numbers become the narrative of our time. From the Hardcover edition."
- ISBN:
- 9780553397512
- 9780553397512
- Category:
- Social
- Format:
- CD-Audio
- Publication Date:
- 09-09-2014
- Publisher:
- Books on Tape
- Country of origin:
- United States
- Dimensions (mm):
- 168x152x23mm
- Weight:
- 0.27kg
Click 'Notify Me' to get an email alert when this item becomes available
Great!
Click on Save to My Library / Lists
Click on Save to My Library / Lists
Select the List you'd like to categorise as, or add your own
Here you can mark if you have read this book, reading it or want to read
Awesome! You added your first item into your Library
Great! The fun begins.
Click on My Library / My Lists and I will take you there
Click on My Library / My Lists and I will take you there
You can find this item in:
Computer science
Ethical & social aspects of IT
Social networking
Social
Social research & statistics
Show more
Show less
Reviews
Be the first to review Dataclysm.
Share This Audio CD: