Bootstrapping an Online Tea Business presents a framework for selling tea online.

What the book covers:

- Making sure you have a solid idea

- Legal information for starting an online tea business

- What technology platforms you'll need for e-commerce

- Defining your ideal customer

- Creating a product line

- How to write impactful product pages

- Designing your packaging

- A complete marketing blueprint

Written by a veteran tea merchant, this guide will challenge you to question yourself in order to better prepare you for entering a highly competitive business.

Intended audience: Someone either thinking about starting an online tea business, or someome who has already started one and needs help.